CUSTOMER IS THE KING: It is very important for you to know your customer. Your
business proposal will only appeal if you know what your customer wants and
give them what they seek. In today's world, you should be able to satisfy your
customer and most importantly your business proposal should make sense to him.
TRANSPARENCY IS THE KEY: This is one of the vital aspects of your business. You should
maintain transparency regarding the pros and cons of the business. They just
don't read the proposal but they have various questions in mind about it.
Hiding any key data will not be good for long run.
HIGHLIGHT YOUR USP: Every business runs on a special USP.
It is necessary to highlight your service offerings and explain why you stand
out from the crowd. All points that differentiate you from your competitors
should be expressed.
ACTION: A
business proposal should also include steps to be taken to execute the plan
successfully. An action plan gives a fair idea whether the business is headed
in the right direction or not.
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