How to promote your e-book?

Now that you have invested all your time and effort in developing your e-book, it is time to promote it too. Without promoting your e-book, your book will miss its audience. Hence, creating a promotion strategy is very important. E-book promotion is quite different from promoting regular print books. Here, we present you some cost effective promotional tools that can be extremely useful attractive more readers.

1.       Develop a social media strategy

Before you launch your e-book, create a website and a blog supporting your e-book. Create accounts on various social networking sites such as Facebook, Twitter, LinkedIn, Pinterest and start posting relevant content in line with the promotion of your e-book.

2.       Start blogging regularly

Develop a strong reader base. With content that attracts readers, you gain their trust and loyalty. Blogging can be time consuming, but it is great way to increase traffic to your website.

3.       Inviting reviews

Get in touch with popular websites, magazines and newsletters. Send an extract from your e-book or a chapter to the editors and request for a review in their respective medium of publication.

4.       Decide a launch date for your e-book

Avoid directly uploading e-books on various portals without declaring its launch. Decide a particular date to launch your e-book. Then develop strategies before the launch to promote it. It will create a curiosity amongst the readers regarding it. The buzz generated will definitely attract more readers.

5.       Give a chapter for free

Choose a chapter which carriers the essence of the book. Give readers a glimpse of your work and induce them to further know about it. This can be done by giving this particular chapter for free.

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